Privacy Policy
Effective Date: March 15, 2026
Maximized Real Estate ("we," "us," or "our"), operated by The Peart Team at Keller Williams ASCEND in Southern Utah, is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at maximizedrealestate.com, contact us, or use our services.
1. Information We Collect
Information You Provide
When you fill out a contact form, call us, send a text message, or otherwise interact with us, we may collect:
- Name
- Email address
- Phone number
- Real estate interest or inquiry details
- Any other information you choose to provide in a message
Information Collected Automatically
When you visit our website, we may automatically collect limited technical information such as your browser type, device type, and general geographic location. We do not currently use analytics tracking cookies. Our site loads fonts from Google Fonts, which may collect standard web request data per Google's privacy policy.
2. How We Use Your Information
We use the information we collect to:
- Respond to your real estate inquiries
- Schedule and confirm appointments
- Send appointment reminders and follow-up communications
- Provide property updates, new listing alerts, and market information (with your consent)
- Send promotional or marketing messages about our services (with your consent)
- Improve our website and services
- Comply with legal obligations
3. SMS/Text Messaging
This section describes how we use text messaging and your rights regarding SMS communications.
Types of Messages
If you provide your phone number and opt in to receive text messages, we may send you:
- Transactional messages: Appointment reminders, inquiry follow-ups, scheduling confirmations, and account-related updates.
- Marketing messages: New property listings, property alerts, open house notifications, market updates, and promotional offers. Marketing messages are only sent if you separately consent to receive them.
Message Frequency
Message frequency varies based on your activity and preferences. You can expect to receive up to approximately 10 text messages per month, though actual frequency may be less.
Opt-Out
You can opt out of text messages at any time by replying STOP to any message you receive from us. After opting out, you will receive one final confirmation message and no further texts will be sent.
Help
For help or questions about our text messaging, reply HELP to any message, or contact us at (435) 619-9256 or [email protected].
Costs
Message and data rates may apply depending on your mobile carrier and plan. We do not charge for text messages, but your carrier's standard messaging rates apply.
Carrier Liability
Mobile carriers are not liable for delayed or undelivered messages.
Consent
Your consent to receive text messages is not a condition of purchasing any property or service from us. You may choose not to receive text messages and still work with us.
Data Sharing for SMS
We do not sell, rent, or share your phone number or SMS opt-in data with third parties for their marketing purposes. We share your phone number only with our messaging service provider (Twilio) for the sole purpose of delivering text messages on our behalf.
4. How We Share Your Information
We do not sell your personal information. We may share your information with:
- Service providers: Third-party companies that help us operate our business, including our messaging platform (Twilio), email services, database hosting, and website hosting. These providers only access your information as necessary to perform their services and are bound by their own privacy policies.
- Legal requirements: When required by law, regulation, legal process, or governmental request.
- Business transfers: In connection with a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
- With your consent: We may share your information in other circumstances with your explicit consent.
5. Data Security
We implement reasonable administrative, technical, and physical security measures to protect your personal information. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
6. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this policy, unless a longer retention period is required by law. If you opt out of text messaging, we will retain a record of your opt-out preference to ensure we do not send you future messages.
7. Your Rights and Choices
You have the right to:
- Opt out of marketing text messages at any time by replying STOP
- Request information about the personal data we hold about you
- Request correction or deletion of your personal data
- Withdraw consent for marketing communications
To exercise any of these rights, contact us using the information provided below.
California Residents
If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect, the right to request deletion, and the right to opt out of the sale of personal information. We do not sell personal information. To make a request, contact us at [email protected].
8. Children's Privacy
Our website and services are not directed to individuals under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected such information, we will take steps to delete it promptly.
9. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party sites you visit.
10. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date. Your continued use of our website or services after changes are posted constitutes your acceptance of the revised policy.
11. Contact Us
If you have questions about this Privacy Policy or wish to exercise your rights, contact us at:
Maximized Real Estate — The Peart Team
Keller Williams ASCEND, Southern Utah
Phone: (435) 619-9256
Email: [email protected]
Website: www.maximizedrealestate.com
